mercredi 26 juin 2013

Starting A Successful New York Biscotti Business

By Lila Barry


When you need an extra income, you may consider opening a New York biscotti business. This may seem a hard task to accomplish, but with the right knowledge, you have nothing to worry about. This is the reason this article is a good reading for those seeking to go this route.

You must first understand the industry you want to join before considering anything else. If you are like most people, who do not know how to bake, consider joining a pastry college. This will give you the opportunity to learn how produce quality biscotti that everyone will love. You also need to be trained on business management skills including customer care, record keeping, human resource management etc.

You must have enough capital for your start-up. Today, banks and other financial institutions offer entrepreneurs loans to start businesses. However, they will require a good proposal containing all the details of what you want to sell and the projected profits. You can also use your personal savings or ask for donations from friends and relatives. If you find it hard getting enough money, consider minimizing your initial expenses.

It is also important to choose the right location for your business. A place hosting about 1000 to 2000 families is most appropriate to for your new venture. In choosing a location, you should consider the availability of a number of resources necessary for your enterprise. You want to ensure that there is enough water, power and human resources. It is also important to find out about rent and lease charges.

The kind of employees you need may well determine how your venture goes. If you do not have experience running a bakery, get someone who has worked in such businesses before. Examine their credential and take note of their professional achievements. Once you hire them, provide a nice working environment to avoid high staff turnover. High turnover rates may send the wrong signal to the public and can lead to loss of clients.

You should aggressively market your products to have everyone around know about them. You can begin by attending cooking fairs and community activities to showcase your wares. Your company also requires a properly designed website that also allows clients to leave their feedback. Take any criticisms positively and make improvements where necessary. You can also use brochures to add on your marketing efforts.

One of the things clients will look at when they visit your business is the how it is arranged. Ensure that all the chairs and tables are neatly arranged and well cleaned at all times. You also need to buy the right machines for the job to produce quality products. For a start, you do not have to procure new expensive equipment. There are many dealers of used bakery machines that can supply your requirements at affordable prices.

Differentiate yourself from other New York biscotti businesses operating around. You can do this by specializing in a unique range of products. For instance, you can deal in sugar free, egg-free and all-natural cakes. You may also want to consider targeting the vegetarian market by producing products that are friendly to them.




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