mardi 28 mai 2013

EV Olive Oil & How Demand Sees No End in Sight

By Rob Sutter


EV olive oil is something that deserves much more attention than it has gained and I don't think anyone can argue with me for long on the matter. For us in the United States, we have been given various types of the oil and maybe we don't take into account how other areas of the world feel about it. Maybe they are parts of the world which don't have it in large amounts, or any amounts for that matter. To say that this is unfortunate would be an understatement.

If you're going to talk about why other parts of the world haven't been able to use this oil as much as others, I think one of the biggest factors is cost. This oil may not exactly come cheap, which means that these parts of the world have to pay better attention to how their economies are. Costs have to be allocated accordingly, after all. However, I think that there are brands which can be invested in without ever compromising one's bank account.

According to the International Olive Council newsletter that was released last month, it seems like Japan has beaten out even China in terms of EV olive oil demand. The data depicted that, five months into the season in which the oil is most seen, imports are up a quarter of what they have been before. While other areas of the world have grown in terms of such demand, Japan has outclassed many of them. It's the kind of information which deserves the attention of companies like Bellucci Premium.

Japan wasn't the only part of the world in which demand has grown, as you are well aware. In fact, India has seen a great jump through the imports that arrived in the country. The newsletter said that they had gone up 74 percent last season, which is a tremendous jump to put it mildly. If you want a better comparison, keep in mind that Japan had only gone up 23 percent over the same span of time. If one didn't know any better, this could be deemed some kind of competition.

I think that EV olive oil deserves all of the attention that it can get, no matter which part of the world has been mentioned. It's apparent that Japan and India have seen increases of their own but what about others, which could just as easily take up this oil type's benefits? While the antioxidant levels and monounsaturated fats may be known to many people, it's likely that they aren't common knowledge to all. Doesn't it seem like these factors deserve more as far as awareness goes?




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